Everyone desires to have a good bounce rate but many times we find it difficult to predict the behaviors of our visitors whenever they visit to read our post. It is annoying to be seeing 60% – 100% bounce rate, which simply means that your visitors are not spending much time on your website or blog. Obviously, you don’t like it and that is the reason why you stumble upon this post to read ways on how you can improve your website bounce rate. Congratulations! You are at the right place. I will teach you all you need to know about bounce rate and how you can groom your blog to have a very low bounce rate daily. Well, you may ask why is it necessary to have a low bounce rate?
Improving Your SEO
The search engine is interested in moving the quality post higher and vice versa. Whenever visitors search a query and your post appeared on the search results. The user clicks to read your post, unfortunately, the users only spend a few seconds reading! Obviously, your post is not providing the expected solution needed by the user. So, the search engine will rank your post lower and bring other posts that offer valuable information to the top. You can see this worth something that needs attention.
If you are seeing that visitors are bouncing out of your page. At the same time, you are reading several testimonies of other bloggers claiming to have a 25% – 35% bounce rate. Then you start asking questions…what am I not doing right? Is my blog/website not adding value? Am I not professional enough? To avoid all these insecurities then you should work on your blog or website bounce rate.
I will recommend using Google Analytics and regularly checking the bounce rate of your most visited pages. The bounce rate is the percentage of visitors who visited the site and are immediately returned without having to click on another page on your site. This is a basic step because you can better understand what works well and not what.
This is how you can easily check your bounce rate using Google Analytics:
Sign in to your Google Analytics account
In the standard reports in the right navigation menu, click on “Behavior”.
Navigate to the site content
Navigate to the landing pages
You will see the column of the bounce rate of your top pages. Having a rebound rate of less than 40% is fantastic. Having between 40% -50% is also very good. To leave at more than 60% is bad and you need to work on it.
If you notice a particular page with a high bounce rate compared to the other pages. This may indicate that something is wrong with the page or it may be that the page is not having useful content related to what your readers need. However, we have provided a solution that will reduce your bounce within 3days. But you only need to apply all the formulas without leaving one.
Below are the 5 formulas that will reduce your website bounce rate within 3days:
Have A Clean And Mobile Friendly Website
Every user wants something easier. They find it disgusting if they can’t navigate well on the page. This can cause visitors to leave your website even if your website contains useful resources or content. But because they don’t understand how to browse your website makes them bounce out. You can control this by using a mobile-friendly, clean and responsive themes.
Improve Your Website Loading Time
Write A Well Detailed Content
Well, I am not against short-form content but it is better to write a long article that is well detailed. Writing short length article is not really bad, you should always know that your visitors want to know more about what they search for. It may not even be text alone but also facts, figures, pictures, and videos are very important to get your visitors engaged and to reduce your website or blog bounce rate. You can write 2000words and yet your readers are still bouncing out. With my research, I observed that including stories or your own personal experience or testimonies into your content will avoid boredom.
Avoid Too Much Of Ads(Popup, Popunders, e.t.c)
There are some annoying popup ads that can make visitors bounce out of your page. I visited a blog to read a useful post, unfortunately, I encounter pop ads which take me a few minutes to close. I later realize that every link on the website is annoying ads. I quickly jump out of the website without reading the post. Obviously, you really want to make money with your blog. But, there are many ways you can earn without annoying your visitors.
Make Use Of Internal Linking
Internal Linking is popularly known as an inbound link.
I will explain what Internal links are all about and also how to use them in your content to make your visitors navigate through all your other valuable posts. Inbound links are links that lead from one particular page on the same website to another different page of the same website. Now, I will teach you how to make use of internal linking for each of your post.
Find Relevant Post Link That Is Related To Your New Post
Before you can start using internal linking you must have gotten a good number of quality posts. For every new post, you can be including the older related post inside your newest post.
Make Use Of Anchor Text
You can’t just post the naked link because your readers won’t understand what the link is all about. That is the reason for Anchor text… For example,
How To Get Quality Backlinks For Free In 2019[Link With Anchor Text]
You can include as many links as possible depending on the length of your content. For 500 words article, you can add 3 – 4 internal links that are relevant to the post. More also, you can’t just input the anchor text with a link without a command prefix such as (Must read, Also read)
E.g MUST READ: How To Improve Your Writing Skills And Grammar
Obviously, it will increase the time visitors spend on your websites.
In conclusion, you will need to apply all the five formula. Applying only one or two and leaving the rest undone may not give you result as expected. You can force your readers or visitors to be engaged with your website only if you do the necessary things that can keep them.